Top Secret of Zomato Marketing Strategy 2024 Updated

Hi, Skiller! Before diving into Zomato’s marketing strategy, let’s revisit its roots. Zomato was founded in 2008 by Deepinder Goyal and Pankaj Chadda in Gurgaon, India. It started as a platform for restaurant discovery and online food ordering. Zomato’s comprehensive rating system has made it easy for food lovers to find the best eateries. The company began in India and has since expanded globally, listing millions of restaurants worldwide. As the online food delivery market continues to grow, Zomato’s innovative strategies keep it ahead of the competition. Now, let’s explore these strategies in detail.

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