Custom Coffee Sleeves Ads: how does it work?
August 18, 2023 ⚊ 1 Min read ⚊ Views 46 ⚊ BUSINESS
The logo and message of the advertiser are printed on custom sleeves that protect coffee drinkers from hot coffee. The coffee cup ads are distributed to the coffee shops the advertiser selects. Specific targeting is provided with an in-house tool to profile the demographic profile and identify specific coffee venue addresses.
Coffee Cup Ads that get delivered
The concerns over advertising costs existed already long before the emergence of COVID-19. Small businesses find the cost of mainstream advertising crushing. Guttmann explained in a Statista publication that the majority of small businesses in the United States in 2017 devoted less than 10,000 U.S. dollars to marketing activities. The demand for pocket-friendly advertising is not just a concern peculiar to SMEs, and it is easy to see that it is a need that will surpass the existence of COVID-19.
