A2P Messaging Market worth $72.8 billion by 2025
February 8, 2023 ⚊ 1 Min read ⚊ Views 70 ⚊ NEWS
According to market research report on “A2P Messaging Market by Component (Platform and A2P Service), Application (Authentication, Promotional and Marketing, and CRM), Deployment Mode, SMS Traffic (National and Multi-Country), End User, and Region – Global Forecast to 2025”, published by MarketsandMarkets™, the A2P Messaging Market size to grow from USD 62.1 billion in 2020 to USD 72.8 billion by 2025, at a Compound Annual Growth Rate (CAGR) of 3.2% during the forecast period. The global A2P Messaging Market shows a significant growth in the forecast period. The A2P messaging services are used in various applications, such as, promotional campaigns by enterprises in order to promote events, brands, and other activities. Promotional and Marketing services, which include messaging-enabled services that can be availed by users by feeding in certain information, is also gaining traction in the emerging regions, such as APAC and MEA, owing to the growing customer base of mobile phones.
